Course description

  • You're here because you want to create a popular YouTube Channel, right?

    Maybe you're brand new to YouTube, or maybe you have some experience but need help growing your existing channel.

    YouTube is the perfect place to grow your own brand, drive traffic to your website, and earn money from YouTube ads and your product and service promotions. And this is the perfect course for you to jumpstart your YouTube Channel.

    If you're looking to grow your own brand, GET MORE VIEWS AND SUBSCRIBERS, or start a channel from scratch, this is the perfect course for you!

  • Create a big and successful YouTube channel with many views
  • Find rapid growth for your YouTube channel
  • Get more engagement with your videos
  • Sell product or services from YouTube
  • Build an audience and a brand on YouTube
  • Promote your channel and individual videos like a marketing professional would
  • Boost your YouTube SEO with YouTube ads
  • What will you be able to do after taking this course?

    • Start a channel from scratch

    • Get views without subscribers

    • Turn viewers into subscribers

    • Create videos on a budget

    • Navigate the YouTube platform

    • Become a YouTube Partner

    • Post and optimize your video with great titles, descriptions, tags, and thumbnails

    • Grow your brand through YouTube videos

    • Improve your channel by using analytics

    • Make money with your YouTube videos - with ads, products and services, sponsors, and crowdfunding

    • Use best practices for creating and growing a YouTube channel

  • Master Technical SEO factors – The entry ticket to search Engines
  • Make your website load in less than a second. The interesting part of this section is, your page speed insights score will up to 100 /100 for desktop and 100 / 100 for mobile
  • Get indexed by search engines faster
  • Implement the best User experience for your visitors / customers – The future SEO factor. Reduce user abandonment rate and increase user’s time spent on your site
  • Learn Keyword Research in SEO - Get targeted traffic to your site, by using the chosen transactional / informative long tail keywords
  • All backlink myths demystified - Learn the important attributes of backlinks and ignore the ones that don't work anymore
  • Protect your website against Negative SEO – It’s not a black hat SEO. This is your line of defense against negative SEO attacks
  • YouTubers struggling to grow their channel, get views, get subscribers, and make money with YouTube
  • Anyone that wants to create their own YouTube channel, who hasn't done so before and doesn't have any experience with videos or YouTube
  • Businesses, entrepreneurs, online teachers, actors, actresses, entertainers, teachers... anyone that wants to build their own brand
  • Digital marketing training is incomplete without practical learning. In this course, you will work on four live projects of 10 hours each that will provide you hands-on digital marketing experience. The projects will put you in charge of a website, and you’ll use various digital marketing tools to execute your digital marketing strategy.
  • Project 1: Google Analytics & SEO: You will set up your business website, ensure proper SEO, and enable Google Analytics to analyze its performance.
  • Project 2: Google AdWords: You will design a Google AdWords campaign to increase relevant paid search traffic to your website.
  • Project 3: Facebook Marketing: You will run a Facebook marketing campaign for your website and maintain the Facebook page to ensure brand visibility and engagement.
  • Project 4: YouTube and Video Marketing: You will run a YouTube marketing campaign for your website and maintain your YouTube channel.)
  • Project 4: YouTube and Video Marketing: You will run a YouTube marketing campaign for your website and maintain your YouTube channel.
  • You should have some idea for what type of YouTube channel you want to start
  • You should create a Google account so you can sign up for a YouTube account (we'll show you how in the course)
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Unlimited Lab Hours - No restrictions on lab hours as we allow you to practice for long hours on all 7 days in a week.

eBooks / Library Videos - Exclusive reference material for our students (only for select courses).

Student Assessment - We conduct regular assessment of Students works to understand their progress. Check our student works here to know our training standards.

Dedicated Placement Cell - It takes care of everything related to placement like Creating a good resume, Sharing interview tips, Conducting mock-up interviews, Scheduling interviews etc. Check our placement record here.

Saturday events - We conduct a seminar / contest / workshop every Saturday to increase the all-round knowledge of our students. Check our recent events here.

Portfolio Development - An excellent final project helps in securing a good job, & we provide our fullest support to the students in developing a fine portfolio.

Excellent Experience - We strive for excellence in everything we do & want all our students to have a delightful experience studying with us. Check their experience at DigitalToonz here.

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Curriculum For This Course

  • 1. YouTube marketing WARM WELCOME TO
    YOU & What you will get from the course
  • 2. Top YouTube strategy for 2021 that we will
    follow in this course
  • Keyword research, on page SEO, off pag…Section 2: Starting with YouTube SEO: Keyword research, on page SEO, off page SEO
  • 3. YouTube SEO introduction
  • 4. Long-tail vs. short-tail keywords

  • More YouTube keyword research tools: VidIq, TubeBuddy, and AnswerTheRepublic
  • 5. Keyword tool introductions so you know
    which to use and how
  • 6. Starting with YouTube SEO keyword
    research using the Google keyword tool
  • 7. VidIQ plugin
  • 8. Showing competitor keyword research
  • 9. Another fascinating keyword tool
  • 10. On page SEO for YouTube
  • 11. YouTube title field length on mobile and
    smaller devices
  • 12. More on writing the description of the
    YouTube videos
  • 13. Correctly filling out your YouTube video
  • 14. How YouTube really treats your on-page
  • 15. YouTube search ranking factors
  • 16. How to get more thumbs up
  • 17. How to get more YouTube comments
  • 18. How to make sure people watch your
    videos longer
  • 19. More benefits of having more engaging
    videos with longer watch-times
  • 20. How to boost views and embeds with
  • 21. Getting extra embeds and views on
  • 22. How to get views for a new video
  • 23. Intelligent and tasteful video commenting
    to get more views and subscribers
  • 24. Get more views with this YouTube viewing
  • 25. How to increase sales and traffic from your
    email signature
  • 26. Ring the bell strategy to get more engaged
    subscribers who watch more videos
  • 27. CC for SEO boost
  • 28. YouTube recommended videos
  • 29. How YouTube engineers create the
    recommendation algorithm and YouTube ho…29. How YouTube engineers create the recommendation algorithm and YouTube home page
  • 30. Different language keywords + get
    recommended by using "piggybacking" keyw…30. Different language keywords + get recommended by using "piggybacking" keywords
  • 31. YouTube channel keywords (for the entire
    channel) to boost SEO & recommendations
  • 32. Playlists to boost recommendations
  • 33. Explaining more about how playlists
    influence recommendations
  • 34. Get more subscribers with the subscribe
    watermark on all your YouTube videos
  • 35. Video end screen: Your secret weapon to
    get more sales and views
  • 36. Cards to boost sales and engagement
  • 37. How to connect your website to YouTube
  • 38. YouTube Shorts - new good opportunity
  • More views from better video
    titles & thumbnails
  • 39. Section introduction to writing better titles
  • 40. Video title copywriting introduction
  • 41. EXERCISE: Writing more catchy video titles
    that also contain SEO keywords

  • 42. Section introduction on how to create
    beautiful custom YouTube thumbnail images
  • 43. Thumbnail dimensions - before you begin
    your design
  • 44. Canva for creating beautiful original images
    for YouTube
  • 45. Beginning to create your YouTube
  • 46. Branding and marketing using the
    Thumbnail while continuing to design
  • 47. Adding text and more branding images to
    the YouTube thumbnail
  • 48. Adding arrows to make the video pop
  • 49. Example: How visuals and headlines can
    draw attention and drive clicks & views
  • 50. Example of another YouTube channel and
    their YouTube thumbnail branding
  • 51. Working with different fonts and font sizes
    on your YouTube thumbnail images
  • 52. Where to get royalty free images to use for
    your YouTube thumbnail
  • 53. YouTube strike policies and using images
    with people's faces on them

  • Using YouTube analytics to get
    clues about what to improve in your vid…Section 9: Using YouTube analytics to get clues about what to improve in your videos
  • 54. Using YouTube analytics to get clues about
    what to improve in your videos
  • 55. Easier way to get to your YouTube analytics

  • Making your videos show up
    in Google (not just YouTube) search res…Section 10: Making your videos show up in Google (not just YouTube) search results
  • 56. Secret to how I make YouTube videos rank
    in Google search!

  • 7. Explaining the viral coefficient formula
  • 58. Viral coefficient calculator
  • 59. Ads having a role in virality

  • More viral hacks - getting
    celebrities and influencers to promote y…Section 12: More viral hacks - getting celebrities and influencers to promote you
  • 60. How to get views and subscribers by
    creating celebrity fan videos

  • 65. Effective ways to make money from
  • 66. Eligibility requirements for YouTube
    monetization with ads
  • 67. Patreon: A way to get donations for your
    channel on a regular basis
  • 68. Selling affiliate products from your
    YouTube channel
  • 69. Student case study of selling affiliate
    products on YouTube
  • 70. My affiliate program anyone can join and
    promote on YouTube
  • 71. Getting sponsorships for your videos as an
  • 72. Monetizing with YouTube memberships
  • 73. YouTube monetization with big potential to
    promote products on platforms

  • 74. YouTube Live section introduction
  • 75. Starting to go live on YouTube and
    downloading the video streaming software
  • 76. YouTube live tips for long-term success

  • 77. Custom and unique YouTube channel URL -
    good for branding and ease of sharing
  • 78. Setting the trailer video shown to new or
    subscribed viewers
  • 79. Channel features videos and playlists

  • YouTube Ads (formerly
    AdWords) to boost your video ads with …Section 19: YouTube Ads (formerly AdWords) to boost your video ads with cheap advertising
  • 86. Section introduction for boosting your
    YouTube views with YouTube ads
  • 87. Understand the different YouTube ad
  • 88. What are TrueView ads and which YouTube
    ads are TrueView ads
  • 89. Choosing between different YouTube ad
    sets for video ads
  • 90. Setting ad budget in YouTube ads
  • 91. YouTube ad bidding strategies in YouTube
  • 92. How to decrease your advertising costs
    down to 0.01 cent with CPV in YouTube ads
  • 93. Decrease your advertising costs by
    expanding potential audience/inventory
  • 94. Example of settings to get down to a penny
    per view with YouTube ads
  • 95. Location and language setting in YouTube
  • 96. Difference between campaign, ad group,
    and YouTube ads
  • 97. Stealing competitor views with placements
    in YouTube ads
  • 98. Setting the ad URL and call to action in
    YouTube ads
  • 99. Demographic ad targeting in YouTube ads
  • 100. Decreasing costs by getting rid of
    distracted demographics in YouTube ads
  • 101. How to write the headline and description
    for your ad
  • 102. Keyword targeting in YouTube ads
  • 103. Setting target audiences in YouTube ads
  • 104. Interest and topic targeting in YouTube
  • 105. Case study of running ads to get
    subscribers in YouTube ads

  • 106. YouTube ads scripts section introduction
  • 107. Ad scripts for a 6-second bumper ad or a
    15-second non-skippable ad
  • 108. Script to make your TrueView ads cheaper
    and more effective
  • 109. Five elements of a 1-2 minute sales script
  • 110. TEMPLATE: Your turn to write your script
  • 111. Example of a sales script

  • 112. Section introduction of social media
    automation to boost YouTube
  • 113. HashTag marketing
  • 114. How to stay up in the hashtag rankings
  • 115. Social media automation tools
  • 116. Showing inside of SocialOomph for
  • 117. Pinned Facebook posts
  • 118. Pinned tweets

  • 119. Section Introduction for unique types of
    YouTube channels
  • 120. Comedy and funny channels
  • 121. How to promote a music channel
  • 122. Extra music channel tip
  • 123. Gaming YouTube channel
  • 124. Vlog
  • 125. Extra vlogging tip
  • 126. Client case study: Choosing a niche for a
    channel and monetizing it

  • 127. Part of YouTube marketing is to improve
    your YouTube videos - let's do that
  • 128. Case study of my earliest video and
    mistakes I made
  • 129. Student channel example where a few
    small improvements can make a difference
  • Section 24: Basic tips improving lighting
    and get rid of shadows for improved vi…Section 24: Basic tips improving lighting and get rid of shadows for improved video quality
  • 130. Basic recording and home office setup
  • 131. How I get a slightly more professional
    look and feel for videos
  • 132. Best video format for presenting or
  • Section 25: Introduction to improving
  • 133. Audio section introduction, quiet space to
    record & audio editing software
  • 134. Getting rid of sound echo with studio
  • 135. Overview of different types of
    microphones and my favorite one
  • 136. Camera options
  • Section 26: Introduction to on-screen
    appearance, body language & presenting
  • 137. Section introduction: Very basic body
    language, appearance and presentation
  • 138. Basic clothing/appearance tips & mistakes
    I made early + examples on improving
  • 139. Basics of speech and tone
  • Section 27: Fixing speech issues
  • 140. What if you have an accent like I do
  • 141. Parasite words in your speech - how to
    recognize and get rid of them
  • Section 28: Setting up a new channel
    from scratch - for very beginners only
  • 142. Section introduction on starting a new
    YouTube channel
  • 143. Creating a bare new channel
  • 144. Adding channel art for your channel
  • 145. Uploading your first video
  • 146. Launching your first video & setting the
    featured video & channel trailer
  • 147. Two hours after launch, what happened
    and lessons learned

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Top student queries

Top student queries - Subject

Digital Marketing does not involve any software nor does it require you to create any designs or write code in some programming language. Digital Marketing is a process of creating more brand awareness for your product/service in the digital space using few well-researched tactics. It is very simple to learn, although it takes considerable time & effort to gain total expertise in the subject.

Passion for Marketing, Decent communication skills & basic computer knowledge are the only prerequisites before you enroll with us for Digital Marketing course. Our Digital Marketing course curriculum has been framed in such a way, that the students are taught from the fundamentals & we cover every step in detail. So, you can definitely do the course without knowing anything about it beforehand.

Yes. We keep close track of the latest trends being followed in the Digital Marketing industry & constantly update our curriculum accordingly. All major players in the digital space like Google, Facebook, Twitter, LinkedIN etc keep changing their algorithms regularly & the principles of different elements of Digital Marketing keeps changing too. So, it is important for us to inculcate all these changes in the curriculum from time to time.

Well, they are almost the same. But Digital marketing is a broader term, as it covers Mobile marketing & Display marketing also, whereas Online marketing limits its scope only to the marketing channels in the Web/Internet space.

Yes. Our course covers marketing in every social media platform like Twitter, Pinterest, Instagram, LinkedIN etc, but more prominence is given to Facebook marketing, as FB is the most favored Social medium amongst all by the Indian public. We give a lot of importance to Youtube marketing as well, as it is another channel, which is closely followed by majority of our people.

Every company, which deals with customer-oriented products/services, needs Digital marketing professionals today, thus making the demand for Digital Marketers very high. To name a few verticals as career option for Digital Marketing professionals – Elearning companies, Ecommerce companies, Advertisement agencies, Internet content providing companies, Emagazines, Digital Marketing firms, IT companies & all other product/services selling companies.

People spend more time with their digital devices now & so the companies have shifted their focus to the digital space for their marketing purposes. Every company is allocating a sizable budget for digital advertisements & that proportion is only going to go up in the coming years. As a result, thousands of new jobs in the field are getting created every day & so, the demand for Digital marketing professionals is huge now.

Digital marketing is huge today, with every single company, be it a startup or a reputed one, embracing online marketing techniques in a big way. All companies need digital marketing professionals & the demand is only increasing now. So, there shall be no doubt in your mind that digital marketing has terrific career opportunities in India. Reg the digital marketing salary, there is a big range, & it could be anywhere between 15,000 – 30,000 rupees per month, depending upon the company size, student skills, job profile etc.

A digital marketing campaign revolves around the website (or app) of a company; so the website of a digital marketing training institute in Coimbatore can give you a decent idea about their training standards. If their website is good, consider them. If it’s bad, reject them outright.

There are other factors like digital marketing course syllabus, student reviews, placement record, institute infrastructure etc, which you should consider before choosing the best digital marketing training center in Coimbatore.

Digital marketing course fee in Coimbatore varies from institute to institute. To know our digital marketing course fees at Digital Toonz, we request you to get in touch with us either in person or through phone.

No good institute will give job assurances to students; so in that regard, we cannot have any digital marketing course with guaranteed placement in Chennai. But yes, we do provide 100% placement assistance to all our students & we have placed all our students in the past. With the demand for digital marketing professionals so high, you need not worry about placements actually.

Yes, we offer graphic designing course online. Kindly mail us @ to know more details about the Digital marketing online courses.

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Google Certifications

Google Certifications

google Certification

Google offers multiple certification exams in Digital Marketing Domain. Digital Toonz course will help you prepare (and pass) the following exams:

  • AdWords Fundamentals
  • Search Advertising
  • Display Advertising
  • Mobile Advertising
  • Video Advertising
  • Shopping Advertising
  • Google Analytics Individual Qualification (GAIQ)

These certification exams are conducted online by Google.

HubSpot Inbound Marketing Certification

HubSpot Certification

HubSpot offers Inbound Marketing Certification which covers segments of digital marketing on how to attract visitors, convert customers and delight customers to convert them into promoters of business. After your training with Digital Toonz you can clear this exam.

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